The Bahria Multimedia Data Analytics Research (MDAR) Center brings together researchers across the areas of computer vision, machine learning, natural language processing, medical image analysis, signal analysis, blockchain, and big data analytics. MDAR includes over a dozen PhD researchers and their associated graduate students pursuing research on fundamental advances in the above areas as well as cross-cutting themes including multi-modal deep learning, blockchain data analytics, and connecting machine learning with variety of scientific disciplines including medicine (disease detection/prediction support based on variety of medical imaging and signals), psychological assessment, and the humanities. Researchers at MDAR focus on developing Bahria University’s niche research expertise and recognition by applying analytics-oriented methodologies to study critical problems of high national and global value, with an emphasis on solving the local problems. Computer Vision is one of the strengths of the researchers working under MDAR thematic area where they simulate the human visual system with high level understanding of objects and scenes. The goal is to impart human intelligence and instincts to machines exploiting the pattern recognition techniques. From driverless cars to remote sensing, finger print recognition to handwriting/text recognition, and sign language recognition to video surveillance, computer vision enjoys a huge and diverse set of applications. The recent advancements in deep learning have revolutionized the computer vision and pattern recognition research allowing not only the introduction of novel applications but contributing significantly to make these a part of our everyday life. Researchers at MDAR have given prime focus on handling our national language in different domains including but not limited to Natural Language Processing systems, Urdu OCR, detection and recognition of Urdu text in low quality video streams and semantic analysis based on big Urdu data. We also focus on integrating vision and analytics system with other domains including robotics where researchers are working on different projects including Robotic Fruit Harvesting, Underwater Vehicle docking Systems, Home service Robots etc. Researchers working under the thematic research area of MDAR have produced many high-quality impact factor publications and are engaged in various funded research projects with national/international collaborators.